Before Dad Strength...

there was a friendship spanning 20+ years and countless beers. But it wasn’t until our early forties that we started doing something unusual: mixing non-alcoholic beers with regular beers in the same glass to create our own low-ABV brews.

It became our signature quirk—because let’s face it, we can’t drink like we used to. We’re busy dads with responsibilities, and even a couple of high-ABV beers can make the next day a struggle.

We had a classic dad problem that needed a dad solution. And that got us thinking: why didn’t this type of beer exist? We searched for a delicious, full-flavored craft beer under three percent ABV. When we couldn’t find one, we knew it was up to us to fix it.

So we reached out to our World Beer Cup gold medal–winning buddies at Atlas Brew Works. Over the course of a year—and eight or nine pilot batches—Justin, V, Corey, and the gang helped us turn our idea into reality: Dad Strength, America’s first dedicated low-ABV craft brewery.

We started Dad Strength Brewing to solve a real problem. We love craft beer—but craft beer stopped loving us back. With Dad Strength, five-beer Fridays are back. Happy hour can actually last an hour again. And you can savor the moment without sacrificing the next one.

As seen on CBS Mornings

From two-beer hangovers to 100% delicious 2.9% craft brews—this is the Dadstory.